Mark Stenberg is Adweek's senior media reporter covering the business of digital and print media and publishers, including their advertising, marketing and editorial strategies.
James Murdoch to Acquire New York Magazine, Vox Media Podcast Network, and Vox
Vox Media will be split in two: CEO Jim Bankoff will lead the newly acquired titles, while president Ryan Pauley will oversee the remaining titles.
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Viant Taps Ad Fontes Media to Bring ‘News Bias’ Targeting to CTV
The integration scores news programs on reliability and bias, giving buyers a more granular way to activate against inventory.
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How Condé Nast Grew Its Events Revenue 40% Last Year
The media company is projecting another 22% growth in 2026 as it leans into cultural tentpoles to hedge against AI and traffic declines.
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One-Year In, Rob Wheeler’s ATM Hits $1 Million in Revenue
The business-to-business media venture has leaned into event coverage and is planning its first awards show this winter.
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Amazon Cut Affiliate Commissions Up to 50% for Some Publishers, Leaving Them Reeling
Publishers are scrambling to reorient their commerce businesses after the tech giant also gut reporting tools.
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YouTube Wants to Be a Home, Not a Launchpad
After losing top talent to rival streamers for years, YouTube is finally fighting to keep them.
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YouTube Goes All-In on Creator Shows, Pitches Itself as the Future of Media
With a slate of creator shows that look a lot like TV, YouTube is daring advertisers to treat it that way.
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YouTube’s Brandcast Puts Creator Partnerships Front and Center
Google's ad sales chief Sean Downey talks direct-to-creator deals, channel slates, and why 'the future of brand is trust, not social.'
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Under Byron Allen, BuzzFeed Sets Its Sights on the Living Room
The pivot mirrors a broader shift afoot in digital media, as audiences and ad budgets gravitate toward streaming.
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At Fox’s Upfront, the World Cup, Tubi, and AI Adtech Headline the Pitch
Fox leaned into live sports, streaming growth, and a 'first principles' tech story, with a Baywatch remake making waves.
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